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10 Post Launch CRM Strategies You Need to Know to Maximize Revenues (Presented by deltaDNA)

Sponsor Speakers:

Mark Robinson (CEO, deltaDNA)

Isaac Roseboom (Chief Strategy Officer, deltaDNA)

Location: Room 3009, West Hall

Date: Thursday, March 22

Time: 11:30am - 12:30pm

Pass Type: All Access, GDC Conference + Summits, GDC Conference, GDC Summits, Expo Plus, Audio Conference + Tutorial, Educators Summit, Indie Games Summit - Get your pass now!

Topic: Monetization

Format: Sponsored Session

Vault Recording: Not Recorded

Audience Level: All

Your game is launched but don't sit back and relax. What do you need to do next to maximize game revenue?

F2P games are becoming increasingly polished at launch, although time in beta is always tight and a compromise and it is difficult to test all aspects of the game mechanics in soft launch.

Therefore, in order to maximize engagement and monetization, it is vital to have strong strategies as you move from beta into live ops, to ensure your game has longevity and profitability.


Using data from the deltaDNA platform, covering thousands of games across all genres, we will share benchmark statistics and monetization strategies that really make a difference to revenue performance across the whole game economy.

Intended Audience

Ideal for all game Producers, Developers, Marketers and Analytics professionals