View, browse and sort the ever-growing list of sessions by day, pass type, topic, and format. With this Session Viewer, you can view GDC 2023 session details and speakers, and share your favorites via social media. You will be able to build your schedule and access it during the show via export or Mobile App, once live. Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.
Matt Small (CEO, Vector Unit)
Location: Room 207, South Hall
Date: Thursday, March 23
Time: 10:00 am - 11:00 am
Pass Type: All Access Pass, Core Pass
Topic: Business & Marketing, Design
Format: Lecture
Vault Recording: Video
Audience Level: All
In the decade since its launch, Beach Buggy Blitz and its two sequels—Beach Buggy Racing and Beach Buggy Racing 2—have been played by over 200 million people worldwide on iPhones, Kindle Fires, consoles, PCs, and Tesla cars. Self-published and promoted without any paid user acquisition, the Beach Buggy franchise has grown to support our small independent studio through 10 years, two economic downturns, and a global pandemic.
And yet, chances are, you may have never heard of these games.
In this franchise postmortem, Vector Unit CEO and Creative Director Matt Small will lay out the lessons learned and mistakes made over 10 years of Beach Buggy development, publishing and promotion.
Matt will share Vector Unit's development and promotion strategies, blueprints for fan engagement, and the monetization methods that worked (and flopped) for our games. Learn from our successes and mistakes to help your titles thrive in a landscape dominated by publishing giants and billion-dollar mega-hits.
This is for experienced and newly independent game developers looking to carve out a space for themselves in the crowded world of mobile and console game publishing.