GDC 2024 is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

View, browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. With this Session Viewer, you can view session and speaker details for Game Developers Conference 2024.

You will be able to build your schedule with the GDC Mobile App. The GDC 2024 app will be available for download in Apple Apps and Google Play late February 2024.

Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.

Community Management Summit: Working with the Community to Revive a Nostalgic IP: 'Neopets'

Dominic Law  (CEO, Neopets)

Location: Room 3002, West Hall

Date: Monday, March 18

Time: 10:50 am - 11:50 am

Pass Type: All Access Pass, Summits Pass - Get your pass now!

Topic: Business & Marketing

Format: Session

Vault Recording: Video

Audience Level: All

In this speaking session titled "Working with the Community to Revive a Nostalgic IP," the focus is on Neopets, an iconic online game that holds a special place in the hearts of many. The session highlights the importance of community involvement and collaboration in the process of reviving this beloved IP. By recruiting dedicated fans as community ambassadors, leveraging their diverse expertise, fostering transparent communication, and recognizing fan contributions, the session aims to explore strategies for rebuilding trust, tapping into collective knowledge, and setting the stage for a Neopets Renaissance. Through engaging discussions and insightful examples, participants will gain valuable insights into the power of community-driven revitalization and the steps necessary to breathe new life into a nostalgic IP.


Attendees will gain insights into community involvement, strategies for leveraging diverse expertise, techniques for transparent communication, understanding the value of fan contributions, and inspiration for a greater purpose in reviving a nostalgic IP.

Intended Audience

The target audience for this presentation is game developers, enthusiasts, and stakeholders interested in reviving nostalgic gaming IPs and leveraging community involvement.

Connecting the Global Game Development Community

GDC Vault icon
Game Developers Choice Awards icon
Independent Games Festival (IGF) icon icon