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Creating Games and Monetizing in Asia as an American Publisher (Presented by Pangle)

Jason Parmar  (Business Development Director - EU, Pangle)

Chun-Kai (CK) Wang  (Co-Founder & CEO, Kooapps)

Location: Room 3020, West Hall

Date: Wednesday, March 23

Time: 2:30 pm - 3:00 pm

Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Plus Pass, Audio Pass, Independent Games Summit Pass - Get your pass now!

Topic: Business & Marketing

Format: Sponsored Session

Viewing Experience: In-Person

Vault Recording: Not Recorded

Audience Level: Yes

Pangle

Need to know what you need to do to take your game to the global stage? Then you won't want to miss this session! Jason Parmar, Business Development Director for Pangle, and Chun-Kai (CK) Wang, Co-Founder & CEO of Kooapps, will discuss how to enter the Asian markets, what challenges to be prepared for, and what strategies you should be thinking about to succeed. They'll break down market trends, culture barriers, user behaviors and more. They'll also take a peek into the future for what may be the next big market!

Takeaway

Attendees who walk away from this session will be equipped with knowledge on how their game can succeed in Asian markets, what to watch out for, and how to get started there, whether they're developing specifically for that market or going global.

Intended Audience

If you're trying to take your game to Asian/global markets, this is the session for you! Developers, designers, publishers, and marketers will all have something to learn here!