View, browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. With this Session Viewer, you can view session and speaker details for Game Developers Conference 2024.
You will be able to build your schedule with the GDC Mobile App. The GDC 2024 app will be available for download in Apple Apps and Google Play late February 2024.Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.
Lars Malcharek (Community Lead, Giants Software)
Location: Room 207, South Hall
Date: Wednesday, March 20
Time: 2:00 pm - 3:00 pm
Pass Type: All Access Pass, Core Pass - Get your pass now!
Topic: Business & Marketing
Format: Session
Vault Recording: Video
Audience Level: All
Join Lars for an insightful exploration into the world of esports integration. Discover how to unlock the potential of esports to boost both game development and marketing strategies. We delve into the power of esports as a marketing tool, sharing real success stories and strategies for successful integration. Learn to navigate technical challenges and overcome common hurdles, all while understanding the financial considerations. This talk is your guide to harnessing esports to enhance engagement, brand visibility, and revenue growth.
Industry professionals will learn about overcoming hurdles in integrating esports. They'll gain valuable solutions to challenges like building competitive gameplay, fostering community engagement, optimizing monetization, and technical solutions, equipping them to successfully bring esports to their games.
The intended audience for this talk is industry professionals in small to medium sized companies seeking to integrate esports into their games. This presentation targets game developers, studios, and decision-makers interested in understanding the opportunities, challenges, and strategies to effectively incorporate esports elements into their gaming products.