View, browse and sort the ever-growing list of sessions by day, pass type, topic, and format. With this Session Viewer, you can view GDC 2023 session details and speakers, and share your favorites via social media. You will be able to build your schedule and access it during the show via export or Mobile App, once live. Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.
Location: Room 2016, West Hall
Date: Tuesday, March 21
Time: 10:50 am - 11:50 am
Pass Type: All Access Pass, Summits Pass
Topic: Free-to-Play
Format: Lecture
Vault Recording: Video
Audience Level: All
From industry consolidation to privacy changes, surviving in the mobile F2P space seems impossible as an indie studio. In this talk, CK, Alex and Anthony will share acquisition, retention, and monetization (ARM) tactics that enabled Snake.io, Adorable Home and Good Pizza, Great Pizza to grow from 0 to 100 million+ players. Topics covered include increasing organic traffic, retaining via push notifications and playtests, and monetize via ads and live events.
Attendees will learn from examples with concrete data on app store optimization, push notification campaigns, live event revenue and ad monetization best practices. Attendees will also leave with good understanding and benchmarks on retention, return on ad spend (ROAS), and ads average revenue per DAU (ARPDAU).
This talk is intended for indie to small-size gaming studio founders and product managers at all levels.