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From Lag to Churn: Connecting the Dots (Presented by Edgegap)
Mathieu Duperré (CEO & Founder, Edgegap)
Location: Room 3020, West Hall
Date: Thursday, March 24
Time: 3:00 pm - 3:30 pm
Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Plus Pass, Audio Pass, Independent Games Summit Pass - Get your pass now!
Topic: Programming
Format: Sponsored Session
Viewing Experience: In-Person
Vault Recording: Not Recorded
Audience Level: No
Player's online experience can be directly linked to games revenue. This session will go over what can impact this experience, what the solutions on the market are, and review real life data points from live games.
"Google" any game name along with the word "lag" and you'll get thousands of results. Worst, when asked about lag in their games, studios will typically reply that they don't have any problems. However, when you really look, we're able to link decreases in peak CCU with a live streamer complaining about lag in a given game. Poor online experience directly translates in higher churn and lower revenue, but this is a well-kept secret (why would anyone admit they have a problem, am I right?).
Edgegap leverages a highly distributed infrastructure to provide a tailored experience for each match based on context and secure your online services. The old paradigm of using large clusters with standby/warm-up instances is being replaced with just-in-time, on demand applications.
Takeaway
How the player's online experience can directly affect the bottom line. Pinpoint exact potential game development, DevOps and ultimately gamer experience pain points before they happen; moving from reactiveness to proactiveness.
Intended Audience
Any game developer planning or currently working on multi-player games and/or business owners looking to mitigate risks and minimize costs. From AAA studios to independent game developers, the content is pertinent for all.