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Future Realities Summit: Designing for the Real World in a Pandemic

Kellee Santiago  (Director of External Publishing, Niantic, Inc)

Matt Slemon  (Sr. Product Manager, Niantic, Inc.)

Danbi Lee  (Sr. Product Manager, Niantic Inc.)

Michael Steranka  (Director of Pokémon GO Live Game, Niantic Inc.)

Location: Room 2006, West Hall

Date: Tuesday, March 22

Time: 3:00 pm - 3:30 pm

Pass Type: All Access Pass, Summits Pass, All Access Online Only Pass - Get your pass now!

Topic: VR/AR

Format: Session

Viewing Experience: In-Person/Virtual Livestream

Vault Recording: Video

Audience Level: Prefer not to say

Our mission at Niantic is to inspire people to explore the world together, and we utilize augmented reality technology to power these experiences. As XR developers, we are familiar with designing on ever-evolving tech. But what happens when the reality you are augmenting is the thing changing - rapidly?

In this talk, Kellee Santiago (Director of Publishing and PGO Task Force Lead) will be joined by Niantic team leads to discuss the decision-making processes that were created for Niantic titles including Pokémon GO!, how we attempted to keep up with new regulations and best practices across the globe, and how they had to evolve in the summer of 2021.


By walking through the challenges that the team behind the largest AR game in the world faced over the last two years, attendees will gain insight into the unique design and business challenges of creating engaging real-world experiences.

Intended Audience

Designers, Producers, UX Artists