View, browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. With this Session Viewer, you can view session and speaker details for Game Developers Conference 2024.
You will be able to build your schedule with the GDC Mobile App. The GDC 2024 app will be available for download in Apple Apps and Google Play late February 2024.Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.
Google Developer Summit: Bringing More Users to Your Google Play Games on PC Game (Presented by Google)
Aly Hung (Developer Relations Engineer, Android and Google Play, Google)
Dara Monasch (Product Manager, Google)
Justin Gardner (Partner Program Manager, App Attribution, Google)
Location: Room 2024, West Hall
Date: Tuesday, March 19
Time: 2:10 pm - 2:40 pm
Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Indie Games Summit Pass - Get your pass now!
Topic: Business & Marketing
Format: Sponsor Developer Summit
Vault Recording: Video
Audience Level: All
Google Play Games on PC brings the best of Google Play to more laptops and desktops, enabling immersive and seamless gameplay sessions between a phone, tablet, Chromebook, and Windows PC. Now including over 3,000 titles available in over 140 countries, Google Play Games on PC now supports user acquisition campaigns on PC with the support of Google Play Install Referrer API. Join us for an overview of Google Play Games on PC, how it has grown in the past year and a detailed walkthrough for how to optimize and attribute your PC advertisements for your Google Play Games on PC titles.
Takeaway
Attendees will understand how to use Google Play Games as a tool to increase their reach and acquisition of PC users for their mobile game, as well as how to effectively use the Google Play Install Referrer API to attribute and optimize your ads for Google Play Games on PC.
Intended Audience
Anyone who is interested or involved in expanding their mobile games to PC and wants to learn more about advertisement and user acquisition on Google Play Games.
