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How Payments Have Changed In-Store and In-Game Purchases (Presented by ACI Worldwide)

Chase Zhang  (Field Marketing Manager, ACI WorldWide)

Location: Room 2000, West Hall

Date: Wednesday, March 23

Time: 12:30 pm - 1:30 pm

Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Plus Pass, Audio Pass, Independent Games Summit Pass - Get your pass now!

Topic: Business & Marketing

Format: Sponsored Session

Viewing Experience: In-Person

Vault Recording: Not Recorded

Audience Level: Yes

ACI WorldWide

Companies have been going through a digital transformation over the past few years, and now the focus is on transforming payments. A process otherwise known as payments orchestration. In its essence, Payments orchestration is the practice of maximizing conversion rates by enabling all customer journeys, adopting payment trends such as real time payments, crypto currencies, and other emerging popular payment methods. It focuses on reducing operational costs, increasing speed to market, and enabling global coverage.

Takeaway

A strong understanding of how the gaming industry has to adapt and change to new payments methods, fighting fraud and managing risk while improving the overall gaming experience.

Intended Audience

This session is great for product managers who oversee in-game purchase experiences, product managers who oversee fraud and risk for customers buying in-game purchases, in-game/in-store/in-app payment managers who understand the complexity of multiple methods of payments.