GDC 2025 Session Viewer
Insider Secrets: How Game Studios Quietly Out-Test the Competition (Presented by PickFu)
Heather De Bernardi (Head of Marketing, Bazooka Tango)
Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Indie Games Summit Pass - Get your pass now!
Track: Business & Marketing, Design
Format: Sponsored Session
Vault Recording: TBD
Audience Level: All
Discover the hidden strategies that top game studios use to create gaming hits. This session unveils insider stories and lessons from industry veterans, showcasing how leading studios refine their processes to stay ahead in the competitive mobile gaming landscape. Through real-world examples, attendees will learn how to harness iterative testing, gather actionable feedback, and navigate the creative and technical challenges of game development. This talk combines practical strategies with engaging stories, offering a comprehensive roadmap for creating games that resonate with players and achieve commercial success. Whether you're an indie developer or part of a AAA studio, this session equips you with the tools to build better games through smarter insights.
Takeaway
Attendees gain a clear understanding of how iterative testing and feedback loops drive gaming success. They'll leave with actionable strategies and real-world lessons to refine development processes, improve player retention, and achieve creative excellence, ensuring their games stand out in a crowded market.