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Use the GDC 2021 Session Viewer to browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. All registered attendees will be able to build their personal schedule directly within the event platform, once live early July 2021. All times are listed in Pacific Time.

Know Your Players & Grow Your Game With Data-Driven Development (Presented by Amazon Web Services)

Gena Gizzi  (Senior Solutions Architect for AWS Game Tech, Amazon)

Daniel Lee  (Games Specialist Solutions Architect , AWS Game Tech)

Date: Thursday, July 22

Time: 10:50am - 11:20am

Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Independent Games Summit Pass

Topic: Programming

Format: Sponsored Session

Vault Recording: Not Recorded


Data can mean the difference between a failed game and a runaway hit. In this session, learn how to capture, store, and analyze game data at any scale to delight your players and keep them playing. Explore our purpose-built analytics and machine learning solutions including Amazon Lookout for Metrics, Amazon QuickSight, and Amazon Redshift AQUA to deliver better query performance, spot anomalies in data, and take action on insights in real-time.


Attendees will take away an understanding of how to build a game analytics solution using AWS. Learn how to process data at scale, rapidly action insights, optimize games for player experience, and extend analytics with machine learning solutions to support anomaly detection.

Intended Audience

This talk will appeal to Business Intelligence, Analysts, Backend Engineers, IT, and technical decision-makers who are looking to improve game engagement, retention, and long-term success with BI and analytics solutions. Basic knowledge of cloud computing is recommended but not essential.