GDC 2025 Session Viewer
Meta Developer Summit: The Power of Analytics in Game Development for Meta Horizon Worlds (Presented by Meta)
Ben Miller-Hepburn (Data Engineering Manager, Meta)
Brad McAuley (Data Scientist, Meta)
Location: Room 2011, West Hall
Date: Tuesday, March 18
Time: 3:50 pm - 4:20 pm
Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Indie Games Summit Pass - Get your pass now!
Track: Business & Marketing
Format: Sponsor Developer Summit
Vault Recording: Video
Audience Level: All
Learn how Meta uses analytics to understand and iterate on content experiences, and discover how to apply these insights to your own world, identifying what's working, what to improve, and how to drive growth. In this session, they will share the key metrics and best practices for measuring and improving 1st-party content in Meta Horizon Worlds, and showcase key signals to optimize content throughout the development lifecycle using Horizon Worlds analytics toolsets.
Takeaway
Attendee will understand the most important levers to influence content engagement through data analytics, and learn how to iterate on their creations.
Intended Audience
New and existing Horizon Worlds creators, VR/mobile game developers, and metaverse experience creators who are looking to enhance and grow their content.
