Shun Bao (Data Mining Engineer, Thunderfire UX)
Yan Jiang (Senior Manager of User Research, Netease Game)
Xinhui Zhang (Game user research manage, NetEase)
Location: Room 2014, West Hall
Date: Thursday, March 23
Time: 3:00 pm - 3:30 pm
Pass Type:
All Access Pass, Core Pass
Topic:
Design
Format:
Lecture
Vault Recording: Video
Take a journey across multiple live games and discover how design and UX research helped move the needle on retention, social engagement, and multiplayer interactions. These case studies start with a diagnosed issue, talk through the problem and solution, and then show how the data changed.