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View, browse and sort the ever-growing list of sessions by day, pass type, topic, and format. With this Session Viewer, you can view GDC 2023 session details and speakers, and share your favorites via social media. You will be able to build your schedule and access it during the show via export or Mobile App, once live. Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

'Overcrowded: Tycoon' Postmortem: A Tycoon with Emotions

Jorge Rosado  (Lead Game Designer, Zeptolab)

Location: Room 2010, West Hall

Date: Wednesday, March 22

Time: 5:00 pm - 5:30 pm

Pass Type: All Access Pass, Core Pass

Topic: Design, Production & Team Leadership

Format: Lecture

Vault Recording: Video

Audience Level: Intermediate

Zeptolab is a very creative and innovative mobile studio: Each Zeptolab success was not only a very innovative game on its own, but each of the five big successes is in a completely different genre.

In this talk, Jorge Rosado, Lead Game Designer, will share how Zeptolabs' creative culture and process works and evolves, using as a test case their most recent success, Overcrowded: Tycoon. He will talk about how to effectively and systematically generate unique concepts and prototypes, how to validate each step, and how to build these prototypes into a fun, long-lasting and monetizing game experience.


Attendees will learn how Zeptolab encouraged innovation, how to minimize the risks of being innovative, how they generated and validated conceptions, and how they learn from failures to turn the tide.

Intended Audience

This is for game developers who are interested in how to create innovative concepts that match the market needs, as well as developers interested in how to build a studio culture and processes that allow them to make innovative games effectively.