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View, browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. With this Session Viewer, you can view session and speaker details for Game Developers Conference 2024.

You will be able to build your schedule with the GDC Mobile App. The GDC 2024 app will be available for download in Apple Apps and Google Play late February 2024.

Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.

Start Right, Start Fun: Unveiling the Theory to Crafting the Onboarding Path for F2P Players (Presented by Tencent Games)

Fan Yi  (Senior Game UX Researcher, Market & User Research, Tencent)

Xingyu Zhang  (Game UX Researcher, Market & User Research, Tencent Games)

Location: Room 3022, West Hall

Date: Wednesday, March 20

Time: 10:30 am - 11:00 am

Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Indie Games Summit Pass - Get your pass now!

Topic: Design

Format: Sponsored Session

Vault Recording: Video

Audience Level: All

Tencent Games

This session presents insights gathered from user research and product development practices across 100+ F2P mobile games spanning various categories and regions over the last eight years.
The team will share their methodology and user insights on game onboarding research, highlighting the "A-G-E" Model. The "A" represents "Attraction," driving player engagement, "G" signifies "Goal," guiding player motivation, and "E" measures the "Effectiveness" of tutorials. By drawing on practical project experience, the session will showcase how the AGE model enhances onboarding experiences in F2P games.

Takeaway

Attendees will gain a comprehensive understanding of onboarding research in gaming, including its theory, methodology, and specific procedures. The session will also delve into insights from diverse market and game genres, offering a well-rounded perspective.

Intended Audience

Game designers with a focus on or interested in onboarding, teaching system, development system; UI / UX Researcher



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