GDC 2025 Session Viewer
Tencent Games Developer Summit: The Creation of Delta Force Art Style: Cross-Platform Visual and Style Development (Presented by Tencent Games)
William Liu (Art Director, Tencent Games)
Location: Room 2024, West Hall
Date: Monday, March 17
Time: 3:00 pm - 3:30 pm
Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Indie Games Summit Pass - Get your pass now!
Track: Visual Arts
Format: Sponsor Developer Summit
Vault Recording: Video
Audience Level: All

This lecture, led by the Art Director of Delta Force, explores the evolution of the game’s art style and the challenges overcome during its development. From the rebirth of a classic IP to the fusion of Eastern and Western aesthetics, the talk delves into how Delta Force balances tradition with innovation. Key topics include: - The industrialization of game art in a cross-platform, GaaS-driven world. - The unique art demands of GaaS versus traditional AAA games. - Building and managing a global art team with limited resources to achieve a unified vision. Through real-world examples and actionable insights, this session offers a deep dive into the art design philosophy behind these latest cross-platform gaming projects.
Takeaway
The attendee will learn how to determine the art style of a shooting game with limited resources, how to think about the art design of a global product; and the balance between quality and efficiency in art production.