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Phillip Ring (Executive Producer, Electronic Arts)
Location: Room 2005, West Hall
Date: Thursday, March 23
Time: 3:00 pm - 3:30 pm
Pass Type: All Access Pass, Core Pass
Topic: Design
Format: Lecture
Vault Recording: Video
Audience Level: All
Phillip Ring, Executive Producer on The Sims 4 at Maxis, Electronic Arts, shares insights and lessons from working on The Sims team and how they have been engaging with Diversity, Equity & Inclusivity (DEI) in their games.
This talk looks at the changing expectations of players and will include insights and best practices for connecting with your game communities, underrepresented communities, and resource groups to help deliver on these expectations. Phillip will share examples from The Sims 4—including the addition of a recent feature enabling pronouns for Sims—and why it is important to uphold the values of your studio, team, and community.
Attendees will gain a better understanding of how they can engage with DEI for their games, and processes that will help them make better decisions as it relates to inclusion topics that involve reaching out to their communities, employees, and specialist groups. Attendees will hear how The Sims has been navigating these subjects with examples of releases and the reception they received from The Sims community.
This is for developers and leaders who are looking for guidance on how they can meaningfully engage with topics of inclusivity for their titles, and those who are looking to understand the importance of DEI as it relates to changing player expectations in games.