View, browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. With this Session Viewer, you can view session and speaker details for Game Developers Conference 2024.
You will be able to build your schedule with the GDC Mobile App. The GDC 2024 app will be available for download in Apple Apps and Google Play late February 2024.Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.
Turning Headwinds into Tailwinds: The Secret to Unparalleled Success in Gaming in 2024 and Beyond (Presented by Solsten)
Bastian Bergmann (COO and Co-Founder, Solsten)
Location: Room 2024, West Hall
Date: Wednesday, March 20
Time: 5:00 pm - 6:00 pm
Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Indie Games Summit Pass - Get your pass now!
Topic: Business & Marketing
Format: Sponsored Session
Vault Recording: Not Recorded
Audience Level: All
The gaming industry is experiencing a major shift. Startup studios and established publishers alike are navigating substantial challenges. Despite the turbulent environment, certain studios have adeptly launched and scaled games to remarkable success. The question then arises: what is their secret?
In this market, game teams are moving beyond demographics and behaviors to understand the psychology of their players. By aligning their development process with the nuanced needs and drivers of their ideal players, these studios craft experiences that resonate on a deeper level throughout every phase of the game's journey.
Now, for the first time in the history of the gaming industry, we are able to surface the previously hidden player insights that studios need to understand to be successful in 2024 and beyond.
Presented by Bastian Bergmann (COO and co-founder of Solsten), this talk will highlight the current challenges in the gaming industry, why deep audience insights are the secret sauce, and reveal critical findings from Solsten's State of The Player report to shed light on what players are looking for.
Takeaway
In today's shifting gaming industry, leading studios are unlocking success by tapping into previously unseen insights, tailoring game experiences to the nuanced needs and drivers of their audience. The key to outpacing competition lies in understanding the most critical desires of your players and connecting with them directly.
Intended Audience
This session has been created for studio executives, leaders in marketing, product, and consumer insights.
