GDC 2024 is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

View, browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. With this Session Viewer, you can view session and speaker details for Game Developers Conference 2024.

You will be able to build your schedule with the GDC Mobile App. The GDC 2024 app will be available for download in Apple Apps and Google Play late February 2024.

Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.

Unpacking the Impact of Games Library Subscriptions (Presented by Omdia)

George Jijiashvili  (Senior Principal Analyst, Games, Omdia)

Location: Room 3014, West Hall

Date: Thursday, March 21

Time: 2:00 pm - 2:30 pm

Pass Type: All Access Pass, Core Pass, Summits Pass, Expo Pass, Audio Pass, Indie Games Summit Pass - Get your pass now!

Topic: Business & Marketing

Format: Sponsored Session

Vault Recording: Video

Audience Level: All

Omdia’s senior principal games analyst George Jijiashvili provides insight into the impact subscriptions are having on player engagement. Key topics include:

  • Overview of the dynamics in games library subscriptions and their size in the context of the whole games market.
  • How player engagement varies depending on the platform and how the game was accessed (subscriptions vs purchase-only) – based on the analysis of game trophy and achievements data.
  • Game subscriptions’ effects on streamer platforms such as Twitch, YouTube Gaming, and Facebook Gaming.
  • Challenges game developers face in the context of growing adoption of subscriptions.
  • Lessons learned from the findings and implications for developers to consider in refining their strategies.


Subscription channels bring games to a larger audience, but at the expense of reduced engagement with individual games. Gain the analyst’s view into how game subscription services are impacting gaming habits and the challenges they pose to game developers.

Intended Audience

This talk is intended for those looking to understand the dynamics of game library subscriptions and the impact they have on player engagement. Backed up by robust research, this talk aims to shed light on subscription services and promote thoughtful considerations for refining game development strategies.

Connecting the Global Game Development Community

GDC Vault icon
Game Developers Choice Awards icon
Independent Games Festival (IGF) icon icon