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Use the GDC 2021 Session Viewer to browse and sort the ever-growing list of sessions by day, time, pass type, topic, and format. All registered attendees will be able to build their personal schedule directly within the event platform, once live early July 2021. All times are listed in Pacific Time.

UX Summit: UX Buy In through Trust: Lessons Learned from DICE

Erik Ortman  (Senior UX Designer, EA DICE)

Date: Monday, July 19

Time: 2:40pm - 3:10pm

Pass Type: All Access Pass, Summits Pass

Topic: UX

Format: Session

Vault Recording: Video

As UX Designers we spend a lot of time thinking about how to build trust towards our players, but how do we turn those thoughts inwards towards our teams to create stronger relationships and processes for UX?
In this presentation Erik talks about how his team at DICE has worked to build trust for UX within the studio and across disciplines over several years.
The presentation will showcase concrete examples on how to successfully get buy-in with different stakeholders on your team, by looking behind the scenes of the development of features from the last few Battlefield titles.


Attendees will leave equipped with practical ideas around how to improve the trust of UX in any team, including ways to approach stakeholders that might struggle to know the best way to work with UX.

Intended Audience

UX Designers looking go grow the maturity of how UX is perceived in their studio, and other disciplines that want to improve the way they interface with UX.