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Video Games and Crowdfunding: Best Practices from Successful Campaigns

Thomas Bidaux  (CEO, ICO)

Pass Type: All Access Pass, Core Pass - Get your pass now!

Track: Business & Marketing

Format: Lecture

Vault Recording: TBD

Audience Level: All

In the past year, crowdfunding has seen a renewed interest from video game studios looking for alternative sources of funding.

Drawing form his experience working on more than 80 campaigns, Thomas will share the latest crowdfunding trends for video games, how to best use the latest features added to the platforms, and what needs to be put in place ahead of a campaign to maximize its chance of success.

Takeaway

After attending, creators should be able to assess whether their project fits the profile of a successful crowdfunding campaign, have a sense of the work required before launching a campaign, and a roadmap to get through launching their campaign to delivering their game to their backers.

Intended Audience

The talk is intended for developers from studios of all sizes who are considering to bring their project to a crowdfunding platform. It is most suitable if you have a role around communication and/or marketing on the project, or if you are a key decision maker on the project.



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