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For the last 8.5 years, Shay has been a Producer at Microsoft's acclaimed Turn 10 Studios (part of Xbox Games Studios), developers of the Forza Motorsport racing franchise for Xbox. He has produced well over 1000 media assets for 10 different Forza titles, including trailers & screenshot kits for E3s, game launches and Expansions/DLC packs, in-game FMVs, live-action videos, broadcast spots, esports and much more. Additionally, Shay spearhead Forza's livestreaming program, including 10 weekly shows and Forza Monthly. Prior to Microsoft, Shay was a Sr. Producer with the now-defunct Pendulum Studios, producing turn-key game cinematics and marketing trailers for various AAA developers & clients, such as Activision, THQ, Disney/Marvel, Ubisoft and SEGA.