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2025 Speakers

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Emilio Jeldrez, Assoc. UX Director for Candy Crush Soda Saga, King

Emilio Jéldrez is the Associate UX Director for Candy Crush Soda Saga at King. In this role, he oversees game design, UX and UI design, alongside artistic efforts, setting the creative vision for in-game events and managing a talented team. Since joining King in 2018, and with more than a decade of experience in UX and UI in mobile gaming under his belt, he brings a wealth of knowledge and expertise. Prior to King, he worked as a UX Designer at Gamaga, DeNA and Behaviour Interactive. With a passion for creating playful experiences for all, Emilio was the former lead of Gators, King's Inclusive Design Advocacy Group which continues to drive significant accessibility features within King's games.

Presenting:

Connecting the Global Game Development Community