For the past decade Jonathan’s mission and passion has been to help talented CG artists market and sell their amazing work to companies around the world. In 2006, this passion led him to co-found Falling Pixel, Europe's first marketplace for the sale of 3D computer graphics. The company grew to be recognised as one of the major providers of 3D content for games, architecture, education and simulation. Jonathan oversaw the acquisition of Falling Pixel to industry leader, TurboSquid in 2011 and moved to the US to join the senior management team. While at TurboSquid he was responsible for innovating the TurboSquid platform to enhance the customer and artist experience. Fast forward to 2016, Jonathan just could not shake the entrepreneurial bug and decided to return home to the UK to found CGHero, a company that connects talented CG artists and studios with customers in need of custom computer graphics.