2025 Speakers
Dana Trebella, Founder, Spoke & Wheel Strategy
Dana Trebella is the founder of Spoke & Wheel Strategy, a company that focuses on PR, marketing, and brand strategy for games. Prior to starting Spoke & Wheel Strategy, she worked at PR agencies both in Chicago and NYC, marketing a vast variety of consumer products (think a lot of liquor brands!), and ultimately decided she wanted to collaborate with people who are passionate about making art, expressing creativity, and cultivating authentic experiences. She was also one of the co-organizers of Bit Bash, Chicago’s alternative games festival from 2015-2020. Dana has a Master’s in Integrated Marketing Communications from Northwestern University and a Bachelor’s in journalism and theatre from Indiana University. She recently relocated from Chicago to Santa Monica with her husband, Whitaker, and two mini Goldendoodles, Chester & Westport.