Rich Vogel is the Vice President of Technology and Online Services at Certain Affinity. He has been doing game development for 20+ years and has worked on both console and online games. He spent the first five years developing console games for Sega, 3DO, and PlayStation. He started his online career as Producer of Meridian 59, where he helped launch and run the live service. He left 3DO to join Origin in 1997 as Senior Producer of Ultima Online, where he helped launch and run the live service for two years. In 2000, Rich joined Sony Online Entertainment as Executive Producer and founded the Austin Studio. He shipped Star Wars Galaxies in 2003 and the first expansion Jump to Lightspeed in 2004. He left SOE and founded the Austin studio for Bioware in 2005 as Co-GM and Executive Producer of Star Wars: The Old Republic. In 2012, he left Bioware and founded Battlecry Studios, a division of Bethesda Softworks, as Studio Director and worked on Battlecry, DOOM, and Fallout 76. He left Battlecry in 2017 to join Certain Affinity as VP of Technology and Online Services. Rich speaks frequently on online world design, game development process, running games as a service, and online community management.