2025 Speakers
Joe Yu, Senior Insights Manager, Tencent Games
With over six years of user research experience, I've supported various games on PC and mobile platforms, including PUBG Mobile and other early-stage games, spanning genres from shooting games to MOBAs and RTS. I've assisted multiple products in diagnosing core gameplay issues during the early stages and identifying promising iterative directions. Personally, I'm an big fan of open-world games, with a cumulative gaming experience of over 3000 hours in that genre.