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March 9-13, 2026
Moscone CenterSan Francisco, CA

Agenda

From the Ground Up: Rethinking Quality in Games

Aniruddha Pawar  (Associate QC Director, Ubisoft)
Jawad Shakil  (Tech Manager QC, Ubisoft)
Location: Room 2014, West Hall
Date: Monday, March 9
Time: 10:50 am - 11:50 am
Pass Type: Festival Pass, Game Changer Pass - Get your pass now!
Audience Level: All
Track: Game & Production Technology
Format: Lecture
Vault Recording: Video
Audience Level: All

Quality can no longer be just about finding bugs. As games grow larger and systems more complex, the way we think about Quality must shift. In this talk, we will share how teams at Ubisoft are changing the game by blending tech and testing, upskilling roles, and using automation and data to focus on what really matters. Expect real stories, honest lessons, and a clear look at how we are raising the bar for modern Quality teams. If you are wondering what Quality teams should look like today and where it's headed next, this talk is for you.

Takeaway

This session explores how Ubisoft's Quality teams are building future-ready workflows using automation, data, and Gen AI. Attendees will see how evolving team structures, early investments in tech capabilities, and targeted upskilling are driving measurable gains in testing efficiency, collaboration, and development outcomes across live game projects.

Intended Audience

This session is useful for Producers, Quality Leaders, and Developers working on AAA or live games who want to strengthen their team's approach to Quality and build long-term success into their workflows.