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March 9-13, 2026
Moscone CenterSan Francisco, CA

Agenda

Inside Indie (Self) Publishing

Rebekah Saltsman  (CEO and Co-Founder, Finji)
Location: Room 2010, West Hall
Date: Wednesday, March 11
Time: 10:30 am - 11:30 am
Pass Type: Festival Pass, Game Changer Pass - Get your pass now!
Audience Level: All
Track: Independent Development, Business Strategy
Format: Lecture
Vault Recording: Video
Audience Level: All

How many times have you posed a question like this: "What do indie publishers think about?" "What do the big platforms or storefronts they work with think about?" And most importantly, what does that mean for people who make games? Rebekah Saltsman, who has been self publishing Finji internal development and published titles for 15 years alongside storefronts and platforms big and small, will set a foundation for what dev teams should know about our volatile industry which spans publishing access, available development funds, decreased access to co-marketing agreements and their partners in any business development relationship. She will also describe the how it is necessary that small to midsized developers should understand the skills and principles required to self-publish. This talk stresses the importance that both new devs and experienced devs understand and build these skills to support either their own team with self publishing or their business partner who is bringing these games to the market.

Takeaway

Attendees will learn about how these ecosystems work together (indie publishers, big platforms, and development teams.) They will learn about the goals of platforms and indie publishers and how these provide a framework for developers to align their individual project to meet the external goals of business development partners. They will also learn that the skills required for self publishing are the skills required to support any game release.

Intended Audience

Are you making a small game? Do you want to make a small game? Do you want to publish small games?
If yes, lets talk about what indie publishers are constantly thinking about.