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March 9-13, 2026
Moscone CenterSan Francisco, CA

Agenda

'Marvel Rivals': Putting the Super into Hero Shooter

Guangyun Chen  (Creative Director of Marvel Rivals, NetEase Games)
Location: Room 2005, West Hall
Date: Wednesday, March 11
Time: 11:50 am - 12:20 pm
Pass Type: Festival Pass, Game Changer Pass - Get your pass now!
Audience Level: All
Track: Design
Format: Lecture
Vault Recording: Video
Audience Level: All

In this session, we dive into the intricate process of transforming iconic Marvel characters into compelling gameplay experiences. This session explores our unique design philosophy, emphasizing how we distill 85 years of Marvel lore into engaging game mechanics without sacrificing the essence of beloved characters like Spider-Man, Hulk, and Iron Man.

Participants will learn about our approach to integrating superpowers as core gameplay elements, ensuring these powers enhance the hero shooter genre rather than confine it.

The talk aims to reveal the long-term balance methodology in Marvel Rivals, allows for the creation of thrilling, strategy-rich encounters that respect and expand upon the Marvel universe.

Takeaway

Attendees will gain insight into integrating complex character core essence into gameplay, and discover the long-term balance methodology to create fun, engaging, and strategically rich superhero showdowns in Marvel Rivals.

Intended Audience

This session is ideal for anyone interested in hero design, innovative game mechanism and long-term balance methodology in the hero shooter genre.