Agenda

As budgets rise and consolidation accelerates, the traditional model—large teams spending years building a single boxed release—is giving way to something more resilient: small, agile teams building social, live experiences that grow alongside their communities.

In this session, Roblox’s Head of Developer Community Justin Sousa deconstructs why developers are already pivoting away from isolated platforms to build on ecosystems where distribution is baked into the social fabric. Utilizing the data of Roblox’s 141M+ daily active users, we will step into the cultural zeitgeist of Gen Z and Alpha to explore the generation shaping the future of gaming. We’ll examine the "Small Team, Big Impact" blueprint and how teams of fewer than 10 are capturing 25M+ concurrent users by prioritizing social loops and modern technology over static content.

Walk away armed with insights on how to use real-time behavioral data to iterate faster, deliver a top-charting, high-retention title without the traditional $10M+ user acquisition budget, and understand the business programs available for professional teams moving into social-live development.