Speakers

Noman has been living and breathing games for over 15 years. He started back in the early App Store days, when launching a single game could put a new studio on the map. Since then, he has designed, published, and scaled a wide range of mobile titles across casual, hyper-casual, simulation, strategy, idle, and even Web3, working closely with producers, UA experts, and live-ops teams on growth and monetization. Over the years, Noman has seen how player psychology and the business of games constantly evolve, and he has helped teams from small indies to larger studios tackle the same problems many still face today: how to grow without burning budgets, keep players engaged, and make games not just fun, but profitable.

Presenting:

• Why Games Fail to Scale: Stop Optimizing CPI and Start Fixing the Game (Presented by Game Lyft)