Speakers
Cisco Maldonado, Head of Strategy and Business Planning, Midwest Games
Cisco Maldonado is a publishing and franchise strategist working across global entertainment and games. He has held senior leadership roles at NetEase Games, Bandai Namco and DC Comics/Warner Bros., shaping go-to-market strategy, portfolio positioning, and long-term IP growth across multiple AAA franchises. Cisco specializes in the intersection of product, fans, and business strategy; helping studios translate creative vision into scalable ecosystems that drive engagement, retention, and lifetime value.