Speakers
Johanna Nylander, Acting Managing Director, Swedish Games Industry (Dataspelsbranschen)
Johanna Nylander is Head of Analytics and Deputy CEO at the Swedish Games Industry association where she leads the work of their analytics department writing and publishing reports on the local industry and its eco systems, using data to work for a better framework with policy makers together with the local games industry and to raise awareness around what the industry need for innovation, IP-development and investments. In the recent year, she led a data project for the Swedish ministry of culture to create an updated statistics for the culture and creative industries in the country, including developing a new method to better estimate its size and importance for the Swedish economy. Also Bachelor’s degree in game art with industry experience in marketing. Ex-Gameloft, published author and op-ed columnist.